Why Me? Why Now?
Why is this your project—and why is now the moment to begin?
What makes you the one to bring it to life? What is yours to bring to it?
Projects are like butterflies. They land on us, and it always feels magical. Purposeful. With a butterfly, you can only guess why it chose you. With a project, you don’t have to guess. You can understand why it found you, and why it found you now.
In this episode, I introduce one of the most powerful questions in creative decision-making: Why me, why now?
Every project lives at the intersection of personal experience and timing.
When you recognize why a particular idea belongs to you — and why this moment in your life and in the world is calling for it — the path forward becomes much clearer.
Ready to explore your own answer? Download the Pick Your Next Project Workbook, the companion to this 9-episode podcast — and let it guide you from listening to actually choosing your next project.
Infinite love and gratitude,
Beth












